PGA of Canada Podcasts

Building Your Revenue Opportunities in the Teaching Business

Not only is Shawn Clement an exceptional player both right and left handed, but he is also the Director of Development at The Royal Québec Golf Club and the founder/ CEO of Wisdom in Golf, a YouTube channel and website with over 900 instructional videos free to watch for the public. Jason Logan, editor of SCOREGolf, talks with Shawn about his ambidextrous play, how it helps him as a teacher, and the start of his Academy Coaching Career with The Royal Québec Golf Club. Tune in to hear how Shawn uses the science of motor skills, anatomy, and statistics to streamline the process of coaching individuals to find their ideal swing.

‘Making A Difference’ Leadership

We’ve all heard the adage that people don’t leave bad companies, they leave bad leaders. So, for young and aspiring club managers to succeed, building effective leadership skills needs to be a top priority. 

 

For Rob Roxborough, relationships are the currency of how he conducts business, and his leadership style focuses on building and nurturing authentic relationships with not only his team but with everyone that he meets along the way.  The human element of leadership is even more essential during today’s unprecedented times than ever before which is why Rob’s ‘making a difference’ leadership style results in him being continually recognized as one of Canada’s most exceptional club industry leaders.

 

Highlights from this podcast episode that you don’t want to miss:

 

4:22 – Learn about how Rob was chosen for the role at Magna Golf Club and what attracted the ownership group to him and led them to bring him on board.

11:51 – Find out what inspired Rob to take on his current role at The Pulpit Club and how it compares to his other stops.

18:44 – Uncover the qualities and traits that Rob believes define his leadership style.

27:47 – Hear about if Rob learned to be a leader from being exposed to other great leaders, or if it just came to him naturally.

37:15 – Get Rob’s thoughts on accountability and why it’s an important part of being a great leader.

47:31 – Find out what structured ways there are to communicate the vision of your club to every single member of your team.

53:50 – Learn about the differences between how you manage your “bosses” versus how you manage your team.

59:11 – What advice Rob has for all the future leaders working in our industry today.

 

About Rob Roxborough

 

Rob is a 25 Year Member Class "A" Executive Professional of the PGA of Canada and has been the General Manager at The Pulpit Club in Caledon, Ontario since May 2020.  Rob was honoured to be awarded the 2020 Executive Professional of the Year by the PGA of Ontario, and was a finalist for the 2020 Dick Munn, PGA of Canada Executive Professional of the Year Award.

 

Other career highlights and milestones include:

 

• 2015 – 2020: Executive Director, The National Golf Club of Canada, Woodbridge, ON.
• 2013-2015: Chief Operating Officer (COO), Hamilton Golf & Country Club, Ancaster, ON.
• 2001-2013: General Manager & Executive Professional, Magna Golf Club, Aurora, ON.
• 1999-2001: Director of Golf, Deer Creek Golf and Country Club, Ajax, ON.
• Played events on the Canadian Tour, provincial / sectional events, and PGA of Canada Championships.
• Jacksonville State University, NCAA, 4-year varsity letterman. Alumni member of the JSU College of Business, and Gamecock Club Athletic Association.
• Organized, directed, and facilitated fundraising event featuring President Bill Clinton, Clinton Foundation, Magna Golf Club 2001.
• Organized, directed, and facilitated the inaugural Tiger Woods Invitational, Magna Golf Club 2005 (made for tv event).
• Organized, directed, and facilitated several Scotiabank Charity Challenges 2006-2009, annually featuring Annika Sorenstam accompanied by Natalie Gulbis, Lorie Kane, Alena Sharp and Morgan Pressel and the nation’s top ranked junior girls (all made for tv events).
• Organized, directed, and facilitated three Golf Town charity matches, all made for television events 2008-2010 featuring, David Toms, Sergio Garcia, Ernie Els, J.J. Henry, Tom Watson, Bernhard Langer (all made for tv events).
• 2014- Present, Board of Directors, Mike Weir Foundation mikeweirfoundation.com
• 1999-2000 built from a start-up the Jim McLean Golf Academy at Deer Creek, the #1 ranked golf school program in Canada (National Post) with renowned U.S. based instructor Jim McLean.

 

To contact Rob directly, he can be reached via email at rroxborough@thepulpitclub.com.

 

About Golf Industry Guru

 

Golf Industry Guru is an online education community that helps golf club owners and managers improve their people, their business, and their profits.  GIG’s mission is to connect the people with the knowledge to the people who need it and be the number one online educational resource for every person working in the golf industry around the world.

 

For more information on GIG’s product & services, follow us on social media and please visit us at www.golfindustryguru.com.

 

 

For additional details, please contact:

James Cronk

604-889-4707

james@golfindustryguru.com

'We Welcome Everybody' Mindset Proves to Grow the Game

As the General Manager and Director of Golf at Revelstoke Golf Course, Dean Jackson takes the concept of growing the game to a whole new level and truly digs into it to improve his bottom line. During his time at Revelstoke, Dean has revolutionized golf in his community, increasing junior members from from 16 to 117 and intermediate memberships to 141 in 2016 to 280 in 2020 and is closing in on 300 for the upcoming season. Jason Logan from SCOREGolf gets down to what type of mindset it took to make this type of change and how other golf professionals can do the same.

Creating Your Micro-moments with Jeannie Walters

In our 60th PGA of Canada podcast, PGA Head Professional Kate Weir is joined by Ted Talk speaker and CEO/Founder of Experience Investigators™ by 360Connext, Jeannie Walters. Kate and Jeannie expand on Jeannie's keynote presentation at the 2021 Tee Talks Live Digital Series and will uncover topics like how you can resolve your club or facilities micro moments, taking a proactive approach to build trust with your customers, supporting your seasonal employees at golf courses to live your customer promise, how to handle reviews on your club or facility, and so much more.

As part of this podcast, sign up for free downloadable tools to help create a CX Mission and more at YearOfCX.com by visiting www.experienceinvestigators.com.

Part 8 - Your Value - Your Personal Brand

In the final episode of this eight part series, Brian and the gang focus on your personal brand. People do business with who they know, they like, and they trust. What is your personal brand? What are some of the top tips you can use to build your personal brand and grow your business?

Part 7 - Getting Your Message Out

How do you get your message out to your consumer? This podcast, Strong Coffee Marketing, focuses on how to select the right channel for your audience, understanding where your audience 'hangs out', and understanding your consumer personas.

Part 6 - Solving Your Clients Problems

Now that we have a sense of who our consumers are and what makes them tick from the last episode, Brian and the gang look for solutions into what each consumer is looking for and what the value YOU bring as a PGA professional to the consumer.

Part 5 - Common Golf Client Personas

In Part 5 of this 8 part series, our friends at Strong Coffee Marketing discuss the common client personnas you see everyday in the golf industry.

Part 4 - What Makes Your Customers Tick

Part 4 of the Value of PGA Professional with Strong Coffee Marketing focuses on your customers - knowing your customer and know what makes them tick to ultimately increase your bottom line.

Transitioning Adults to Coaching Programs

Want to champion the idea of coaching to your adult students that are more familiar with traditional instruction?   Today’s guest Sarah Dant has made that transition with her target market of adults, typically 60+ who now love the coaching programs she’s put together.

 

We’ll talk about why Sarah avoids using the words clinic and instruction and how’s she’s been able to build an amazing culture at her club.

 

If you feel intimidated by launching a new coaching program for your students Sarah shares the first steps she took 3 years ago.  It’s a practical example you can look to if you’re thinking  about starting a group coaching for students like Sarah has.

 

ABOUT SARAH DANT

Since 2006, Sarah Dant has taught at Royal Poinciana Golf Club in Naples FL over the winter months and The Golf Club of Tennessee during the summer.

 

Over the past 15 years her coaching philosophy has progressed with influence from Dr Rick Jensen, Henry Brunton, Pia Nilsson, and Lynn Marriott.  Today she spends the majority of her week conducting small group coaching sessions and working with individuals on their personalized programs.