Practical social media and marketing advice

We sit down to talk with Todd Halpen about his business, how he’s marketing, and what programs are working best for him in Calgary. 

Todd uses a lot of Eduffi with his clients to build stronger relationships and help guide their learning process a bit more as a coach.  He talks about how he’s creating more of a coaching atmosphere by using this piece of tech and it improve referrals from students.

Asking yourself why students aren’t talking about you on social media?  Maybe you haven’t given them the content and stories to make posting and sharing easy.  Todd talks about what kind of posts on Instagram have helped him best reach students and grow his business.

 

ABOUT TODD HALPEN

Todd has spent 27 years dedicated to the game of golf. With an extensive competitive, instruction and business career in the game, Todd’s experience is second to none. Having competed on the PGA Tour Canada, PGA Tour, international amateur events, his playing experience gives him an advantage over other teaching professionals that either don’t compete anymore, or never really did.

 

His work building the Swinkey (now Golfers Toolbox) from 2009-2013 has him more connected and researched than instructors twice his age. The Swinkey is the only training tool to receive a perfect score. He continues to train every day for competitive golf, and competes across Alberta and the rest of Canada every year. Not many other instructors can do this.